Most small business owners know they should care about SEO, but figuring out where to start can feel overwhelming. What if SEO was less about following a formula and more about understanding the language your customers already use when searching for businesses like yours?
In this workshop, you'll learn keyword research using industry-standard tools, how to create content that shows up in search results, and how to build a realistic content strategy you can actually maintain. You'll leave with a list of keywords your customers are searching for, a practical three-month content plan, and proof that you don't need a marketing degree to figure this out.
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